A promising partnership between ToysTV Hong Kong and VirtualCyte have just been formed

June 14, 2018

Riding with VirtualCyte’s unique AR/VR and Blockchain technology, both companies will benefit and make the best use of established strategies.


ToysTV ​ was co-founded by Mr. Bryan Lo, CEO of Alpha-C Group, and Mr. Dick Po, co-founder of Toys Daily, the biggest Toys Forum in Hong Kong. ToysTV was launched in 2016 and it is currently the most comprehensive and influential new media authority in Toys and collectibles. ToysTV has over 19,000 Facebook followers and over 11,000 YouTube subscribers.


ToyTV Facebook: https://www.facebook.com/ToysTVhk/



With new exciting content and program rolling out every week, ToysTV became a platform of choice for collectible brand promotions, product launches, toy unboxing and reviews, news and interviews; hosted by toy aficionados across the spectrum of Hong Kong toys industry, including collectible brand owners, designers, producers, photographers, engineers, prototype creators, bloggers and collectors.


ToyTV’s main program includes the "UNBOX", "PROTO PREVIEW", "HALL OF FAME", "TOYS NEWS" & "SHOPPING GUIDE. Through this partnership, VirtualCyte will further enhance the show by utilizing the latest VR/360 shooting techniques primarily to the UNBOX and TOYS NEWS section.


We will also start a new white label channel for ToysTV by making use of VirtualCyte’s exclusive blockchain campaign concept and incentivized advertising campaign, driving users and traffic to ToysTV's channel, not just limited to 360 but all kinds of videos as well.


This will be ​one of the very first crypto campaign that will drive user traffic via CyteCoin likely this August. Production started quickly as we work closely with our very first collaborative content  with ToysTV implementing 360/VR for one of their UNBOX toy episode.


We are looking forward to great success with the introduction of  this brand new category / channel on VirtualCyte.


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